Marketing vs. Sales: What’s the Difference?
What's the deal?
The Marketing vs. Sales debate is one that has been debated for decades and it continues to be widely discussed among marketing professionals, business owners, executives in various industries, and many others as ...
Why Black Businesses Matter
I can still remember every corner that I passed while walking eight blocks from my childhood apartment home in Chicago to the Harold's Chicken Shack on 83rd and Ashland. With a few extra dollars in ...
Why Corporate Social Responsibility Is A Game Changer For Your Brand?
If you’re trying to take your business to the next level, consider utilizing Corporate Social
Responsibility (CSR). There are so many businesses just like yours that work diligently to build
a positive brand and strive to make ...
Video Production Do’s & Don’t’s
Today, video content gets far more visibility than links and photos, generating 69% of all internet traffic. Many brands have taken a nosedive into this new marketing technique, which generates sales, encourages consumer interaction and ...
The Recipe for Click-Worthy Website Design
Getting your message out nowadays isn’t too hard, with only a helping of Facebook and Twitter, and a dash of Instagram, Pinterest, and LinkedIn. However, that’s not quite enough. In order to set yourself apart ...
On the B-Roll: Taking Your Videos to the Next Level
What is B-Roll Footage and Why Do I Need It?
If you’re diving into the world of video production, (whether for your brand or your job), B-roll footage is a term to add to your vocabulary. ...
Best 5 Royalty-Free Music Sites in 2020
There are few worse things in the world than that moment when you post that new video you've been so excited to share on social media, and Facebook/Instagram rejects it because that jazzy music you ...
The Foundation of Content Marketing
As time goes on, ‘traditional marketing’ is becoming less and less effective. People no longer want to simply be pitched a product with no information on how it will benefit them; instead, they are looking ...
If Black Lives Matter, Why Are So Many Brands Silent?
For days after George Floyd was tragically murdered on May 25th, the corporate world was silent. As the world stormed to the streets and demanded justice, corporate America ran business as normal, despite its core ...
Sell the Experience, Not the Product
Brands are feeling the pressure now more than ever to foster deeper connections with their audiences. Content Marketing opens the door for brands to develop more intimate and empathetic customer-brand relationships. Despite the tools laid ...
About me
They're gathered man divide you you're first appear living i they're deep without us fourth dominion, cattle fly.
Recent Posts
